Quote of the Day: The customer is not always right

[A]gain, this raises the same problem of a truth that can’t be said by politicians. Pointing out that voters were wrong means you’ll be seen as an elitist technocrat whose out of touch with the people. … Politics is dominated by a mental model which sees voters as sovereign consumers. This means politicians can no more tell voters they’re wrong any more than companies can tell customers they are. Even when it’s true, it’s god-awful marketing.

Chris Dillow

When politicians are not able to point out to voters that their assumptions are wrong, they leave a space for populists to thrive and fester.

Brexit is going to bite, and when this happens people are going to become increasingly angry and will blame the same politicians who have let them believe that everything will be a bed of roses. I suspect that Britain will become a much nastier place when this happens.

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