Back in November, a Belgian court ruled that Facebook should stop tracking Belgians who are not signed up to the site or pay a daily penalty of €250,000. This is on the basis that, if you are not signed up to Facebook, and have not given them explicit permission to track you, then they are not allowed to just assume that it’s okay to start monitoring your online activities.
The company failed to reach an agreement with the authorities and announced last Tuesday (1st December) that that they would comply with the ruling. Their idea of complying is to deny access to any Facebook pages to anyone in Belgium who isn’t logged on. This applies to personal web pages, businesses, charities, and any other activity organised through the Zuckernet.
Privacy secretary Bart Tommelein is not happy:
They’re a major player, and the impact of their decision is major, but we are not giving in to blackmail. Everyone has to abide by the privacy laws. Without privacy, there can be no freedom.
I have a couple of thoughts about this. The first is that Facebook needs to understand that they are not above the law. If not being allowed to spy on random individuals harms Facebook’s business model, then it’s the business model that needs to change. On a related note, it’s worth remembering that data protection laws exist at the EU level, so similar privacy cases can be brought in any other EU country.
The other point to bear in mind applies to the businesses, charities and other organisations that depend on Facebook for their online presence. Proprietary networks may look like a quick and convenient way to get online, but you are entirely dependent on an organisation that has absolutely no interest in your business, your revenue or your activities. These organisations really should take control of their own online presence.